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CDI launches at Joburg Art Fair with top public and private sector leaders

Friday, 06 October 2017   (0 Comments)
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We recently hosted a special event at the FNB Joburg Art Fair, at the Sandton Convention Centre, to engage with key stakeholders about our plans for the future as a national craft and design sector organisation.

The event, which took place on 8 September in the FNB VIP Lounge inside the Art Fair, was an excellent opportunity for us to explore new potential partnerships and form strategic alliances for our national work.


CDI Executive Director, Erica Elk, gave a presentation on the CDI’s implementation plans to provide services across the country to an audience of over 60 key guests which included senior leaders from the private and public sector. This included leaders from the National Arts Council; Tourvest; Nando’s; Sun International; the National Convention Bureau; national departments of Small Business Development (DSBD), Trade and Industry (dti), and Arts and Culture (DAC); the Industrial Development Corporation (IDC); the U.S. Chargé d’Affaires; the Women’s Development Bank; and the National Business Initiative (NBI).


“The event was very successful and one that will open doors for us in the future,” says Erica. “Several individuals and organisations came forward indicating a willingness to partner with the CDI on its national implementation plan. Such partnerships will be essential to our sector development work nationally going forward.”


“With our 16 years of experience in the sector, we understand the challenges experienced by our SMEs, and how they need to be addressed. The challenges include access to markets, finance and credit, infrastructure, resources for R&D, and access to adequately skilled and work ready labour.”


She added that the value of the sector is not only quantifiable in economic terms. “Through the products and services generated in the creative industries, South Africans explore their heritage, identity and values. Which in turn contributes to building communities, place making and the general wellbeing of society.”


“We are best when we are working with others and we have a long history of working in partnership with a wide range of institutions, organisations and individuals in the public and private sector, and civil society. Our approach to partnerships is to unlock value for all parties; sharing risk and reward and mutual satisfaction.”

With our footprint expanded nationally, the CDI is seeking national partners and investors who can support the following:

  • Facility Partners – for activations and events i.e. galleries, universities, libraries, and sector agencies

  • Network Partners – for dissemination of information and unlocking new prospects for practitioners

  • Media Partners – for promotion of practitioners and their products and expanding audiences, markets, and opportunities

  • Technology Partners – for access to data and devices, and to support the development of digital proficiency

  • Market Access Partners – for expanded and sustained access into existing and new markets

  • Champions – people who are as passionate as we are about the value and potential of the sector and who will work with us, as vocal ambassadors, to support its growth.

If you or your organisation is interested in partnering with us, contact Fran Cox, who manages the CDI’s Partnership Development on


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