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CDI members showcase at Cape Town International Jazz Festival 2018

Friday, 23 March 2018   (0 Comments)
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A group of eight CDI members were selected to showcase at the Cape Town International Jazz Festival 2018, one of Cape Town’s flagship events.


The Festival, which is also affectionately referred to as “Africa’s Grandest Gathering”, is the largest annual music event in sub-Saharan Africa, drawing over 37 000 music lovers from across the country and the continent over the two show days.

It has proven to be a great platform over the years for creative businesses to get maximum exposure as well as sales thanks to festival goers eager to take away a souvenir of the event.

The CDI has partnered with ESP Afrika, the event management company responsible for the Festival, to facilitate this opportunity for local creative SMEs. ESP Afrika has generously sponsored the space and stand build.

 

The businesses on show in 2018 included: OneofEach (handbags and other accessories); Try Angelz (Afro-urban indie and street wear); A Heritage Legacy (hand-woven bags); Nomi Handmade (jewellery made from shweshwe); Thabo Makhetha (luxury women’s wear); Tees & Gees (t-shirts); Indwe Designs (jewellery inspired by African aesthetics); and Kafui (skincare and beauty products).

 

Here’s what some of our previous participants had to say about the experience:

 

“The event gives great exposure to the international market simply because most of the people who visit the they all from around the globe. That makes the Jazz Festival a top platform to test your products and see customer reaction.”  ̶  Deep Settle, South African urban clothing.

 

“It was a great platform for marketing and selling our products. I loved that we had different clientele from all over the world, who appreciated our products and bought them.”  ̶  Indwe Designs

 

 

 


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