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Videos show diversity in design careers for young people

Thursday, 03 September 2015   (0 Comments)
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The Cape Craft + Design Institute (CCDI) has launched an exciting series of videos aimed at school learners interested in design as a career. The series, which is titled Careers in Design, was launched at this year’s Open Design Festival and it features a diversity of opportunities that are available to young people in the world of design.

The nine films cover traditional careers such as graphic design and architecture, and also newer professions like behavioural design and interaction design, and they are aimed to pique school learners’ interest and get them excited about the different career professions in the design sector.


About 480 school learners from across Cape Town attended the Designing Careers event on the V&A Watershed where they followed a guided tour of the Design is for Tomorrow Open Design exhibition and watched design-related films. They also had the opportunity to engage with all the top tertiary design schools at the One Stop Design Shop.

CCDI Design Support programme manager, Gillian Benjamin said: “We are committed to ensuring that there are strong design competencies in the economy, because we believe that design makes a difference when it comes to designing products and services. We also want to make sure that there’s equitable access and that young people who may not be exposed to design professions in their schools and communities get to see the videos and be inspired.”

Gillian said that when at school learners often know about fashion and graphic designers and a little about advertising, but they don’t know about all the other professions that fall under the larger design umbrella. “We are trying to shed light on the many different career pathways that pupils could take that exist within design. We also chose to feature young designers to inspire school-age children and to show that young people can do amazing things.”

The videos were recorded in the designers’ workspaces where they spoke about a typical day in their working life. They reflect on the challenges as well as the high points in order to give a full picture of their profession.

“We hope that people who are interested in these careers will be inspired to do internships with designers so that they get a realistic view of what that profession entails,” said Gillian.

View the videos on the YouTube channel.


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