Your brand is more than your logo, it’s what people say about you when you’ve left the room as a top CEO once said – and in today’s competitive market your brand strategy is the key to standing out from the crowd.

This introduction workshop offered by the CDI will give you valuable, practical insights and tools to build a successful brand. 

Takeaways

Whether you are transforming your existing business, just starting out, or wanting to gain a deeper understanding of the importance of a healthy brand, in this workshop you will learn:

• How having a clear vision helps drive your brand strategy
  
• How to position your brand in the marketplace
• How understanding your target customers helps in developing a strong brand identity
• How to ensure consistency with your brand to build customer engagement

We do not take cash so please make your payment via EFT using the bank details below.

Name of Account:

CCDI NPC Ad Hoc

Account Number: 62142143627

Branch Code: 201409

Bank: FNB

Cost: R1 250

For your payment reference, use "SB + your name"

Then email your payment notification to heather.adonis@thecdi.org.za or bring to the workshop.

Bursaries are available for those who fit the criteria.

Enquiries:rosemary.reddy@thecdi.org.za